Marketing

Dennis Haggerty offers extensive marketing expertise

Marketing services

Dennis Haggerty offers extensive experience of direct and digital marketing. With a focus upon delivery; both new customers and additional revenue. Real ‘battle proven’ marketing to drive results.

For clients in the insurance industry these services are offered with a deep understanding of insurance regulation and how to avoid future business risk. This is in contrast to generic marketeers who:

  • May not appreciate how an ill conceived promotion could cause lasting damage
  • The potential for the Financial Ombudsman Service (FOS) to decide uninsured claims should be paid
  • Premiums returned or rate increases refused should the FCA/OFT decide a customer has been misled

Specialism

Dennis Haggerty offers:

  • Website design – encouraging visitors to stay and to make them want to buy from you and not a competitor
  • Website content management – original content and professional writer submissions edited for voice and compliance
  • Search Optimisation – ensuring potential customers find your website
  • Google Ads – both the design of advertisement and cost effective search terms
  • Social media – build your presence on social media; for buyers you become the preferred choice
  • Press releases – maximising impact
  • Article writing – positioning your business as a trusted authority
  • Email campaigns, mailshots, door drops, exhibitions and conferences
  • Marketing to existing customers and added value services

Find out how to make your campaigns grip your target customers and get them to choose you ahead the competition. Understand niche marketing and how the acquire customer for a fixed and predictable cost per sale. Pay pennies for new customers when others are paying £pounds.

Case Study